The flexibility of RSS as a communication medium
The flexibility of RSS as a communication medium and the expansion capabilities of the enclosure tag will allow RSS to flourish as an online marketing tool. The Future of RSS is Not Blogs Like the Internet when it first started, blogs were emboldened by the “cool factor”. […] If the quality of the content in the feed declines, users simply remove the feed from their RSS reader and they will not receive any additional updates from that source. A business effectively using RSS can bring new site visitors, increase search engine positioning, and generate product interest.
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